What does it mean to stay happy and healthy? Some people would say it’s eating well and exercising, others would say it’s being able to stay ‘in the know’ and in control of existing health conditions. What these tasks have in common is that the internet can be used to make them easier. And that’s where our Widening Digital Participation project with NHS Digital comes in.
This week we’re shining a spotlight on this project, not least because the project has been shortlisted at the Digital Leaders 100 Awards for Cross-sector Digital Collaboration of the Year, but also because we’ve engaged 104,300 people through this second phase of the programme so far since April last year.
Building and developing
In the first phase (September 2013 to March 2016) we supported a total of 221,941 people to learn digital health skills. In the third year, through our research, we discovered that the behaviour change of people moving more of their health transactions online would mean potential annual savings of £3.7m in saved GP visits and £2.3m in saved A&E visits. That’s savings of £6 million in just 12 months. These savings alone represent a return on investment of £6.40 for every £1 invested in the programme.
At a time when the NHS is increasingly strapped for cash, we’re happy to help them save a bit of money and alleviate pressure on services by teaching people to use the internet to manage their health. Just to be clear, we’re promoting the use of digital as one channel to help with how people manage their health, and this channel sits alongside the other telephone and face-to-face support people can and should continue to have access to, such as NHS 101, Pharmacists, GPs, Health Clinics and A&E.
Our second phase (that started last April) has identified ‘pathfinder’ partners, that’s CCGs, GPs, Online Centres, third sector organisations, Councils and more with a specific idea to test if (a) it works and (b) if the idea can be replicated and scaled.
What are our pathfinders doing?
There are 13 live pathfinders currently and they’re piloting different ways to embed digital inclusion into healthcare. Here’s a little taster of what they’ve been up to:
- Digital Health on the High Street, Nailsea: Nailsea Town Council purchased the old butcher shop on the High Street, turning it into a community space that can help Nailsea residents improve their lives through engaging with digital technology and their health. They’ve engaged 870 people, supported 120 people in-depth and recruited 21 Digital Champions.
- Young Carers, MYMUP, Bradford: We’re working in partnership with MYMUP, local third sector organisations and education establishments in order to support young carers. MYMUP is an online platform that is helping support young carers with their resilience and mental health. We’re working with them to discover the ways that digital support can improve the lives of young carers and also increase access to health information for the people that they care for.
There is so much more to read about what our pathfinders have been up to on our ‘micro-site’, so please do have a look.
It’s not just about digital skills
Good Things Foundation is social change charity. We believe in helping people to improve their social outcomes powered by digital, so through programmes like Widening Digital Participation the health benefits aren’t limited to reading NHS Choices or booking a GP appointment through an online booking system or ordering a repeat prescription for delivery to your home. It’s other things like reducing social isolation – learners who normally live alone and spend most of their time alone can get some company when they go along to their local centre to learn about digital – or improving their mental wellbeing and confidence by interacting with other people.
The benefits to individuals, their communities, and to the NHS of the Widening Digital Participation programme are potentially huge. We’re looking forward to finding out the new and exciting ways that our next 7 pathfinders will help the most vulnerable in our society to become happy and healthy.